Dusica Lehmann
    FR
    Dr. Dusica Lehmann

    Dr. Dusica Lehmann — Luxury Strategy, Advisory & Research

    Luxury Strategy · Authenticity · Transparency

    advisory · speaking · research

    True luxury rises above the visible symbols of status. It is defined by an intimate connection between the individual and the creation. Its true value lies not in the attention it attracts, but in the stories it carries, the craftsmanship it embodies, and the authenticity it symbolises.

    Dr. Dusica Lehmann signature
    STRATEGIC PERSPECTIVE

    A perspective shaped by a tradition of precision, discretion, and an intimate understanding of the Swiss luxury ecosystem.

    SELECTED WORK

    Speaking Engagements & Publications

    The Transparency Paradox — slide 01
    The Transparency Paradox — slide 02
    The Transparency Paradox — slide 03
    SPEAKING / RESEARCH

    The Transparency Paradox

    10 September 2026 · Ravensbourne University London, London

    Can Luxury Preserve Magic While Proving Its Worth?

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    SPEAKING / CONFERENCE

    4th ISLUX Meeting

    4–5 March 2027 · Paris La Défense, France

    Tomorrow’s luxury today: What is shaping the future of luxury?

    Areas of engagement

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    To retain its power, luxury must preserve its integrity every step of the way - from conception and craftsmanship to ownership and legacy.

    Luxury watch movement mechanism
    Perspectives

    Selected topics

    Explore all topics

    Selected References

    Originalluxury logo
    European Commission logo
    Business School Lausanne logo
    American Marketing Association logo
    World Intellectual Property Organization logo
    Twenty Three logo
    The Luxury Report logo
    iSLUX logo
    University of Neuchâtel logo
    Originalluxury logo
    European Commission logo
    Business School Lausanne logo
    American Marketing Association logo
    World Intellectual Property Organization logo
    Twenty Three logo
    The Luxury Report logo
    iSLUX logo
    University of Neuchâtel logo
    Dialogue

    Open Conversations

    One-to-one conversations and open exchange for students, young professionals, and experienced individuals seeking perspective on luxury or broader industry-related questions.

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